Berufebilder by Simone Janson

Leading blog for education & new work, part of Business & More with 14 mio. visits/month, Start-up 2.0.

Tim Arlt

with ,
3 Remarks / Ping

Idea Exchange & Marketing

Interview with Gründerplus Managing Director Tim Arlt of Crowdfunding to StartUp funding:
"We found ourselves without further ADO itself"”

Tim Arlt ist Geschäftsführer der kürzlich gegründeten Gründerplus GmbH, that is focused on the holistic support of founders in E-Commerce. Unter dem Motto „Eine Crowd für die Crowd“ sammelt das Unternehmen via Crowdfunding das Kapital zur Entwicklung Gründerplus CrowdfundingRead more

Simone Janson

Of: Simone Janson
3 Remarks / Ping

Idea Exchange & Marketing

With CO2-sparendem navigation system & Deaf phone successfully:
Microsoft Imagine Cup Winners Honored

You might think about Microsoft software, what you want, After all, young support the company, innovative ideas with an own ideas, the international Imagine Cup. Last week, the German winners were chosen, which are allowed to drive in July to the international final to Sidney.

Imagine-Cup-Gewinner_Windows_Phone_Echo

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Simone Janson

Of: Simone Janson
5 Remarks / Ping

Idea Exchange & Marketing

How customers manipulated a new spam advertising methods:
Apology as a marketing ploy

Yesterday I got an excuse of a Versandhändlers by email, in which I had ordered something some time ago. At the end I would have ordered almost anything: Because the supposed apology was only a perfectly disguised marketing message.

Entschuldigung-als-Marketingtrick

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Simone Janson

Of: Simone Janson
4 Remarks / Ping

Society & Future

Equal pay day, too little is reported on the differentiated:
Major issue, lame action

Imagine, It is equal pay day and the response it is lame to foreseeable. This was the day the last Friday for the pay equity between men and women – and thatBusiness and professional women (BPW) Germany had to made extra a video spot, He points to the unequal situation. The chance, to draw attention to the real problem, will be given away this.

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Simone Janson

Of: Simone Janson
7 Remarks / Ping

Idea Exchange & Marketing

As a German Auswanderin in Canada brings fresh air into the design:
Fashion promotes home accessories

A truly innovative marketing idea had Kirsten Korhani, creative director of Korhani home ’ s: It uses a design form, to make for other advertising. In Canada and now also in their country of birth of Germany sends the model on the catwalk, the housing accessories of the company virtually markets take – with resounding success.

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Simone Janson

Of: Simone Janson
7 Remarks / Ping

Idea Exchange & Marketing

McDonald's missed chance to the low-budget viral marketing:
Protesting potatoes undesirable!

All talk about viral marketing, all impatiently, I get links to alleged great recruiting- and marketing videos sent, They are usually also still very expensive produced. While a viral effect can be achieved often already very easily and also cheaper: Namely simply with a good, funny idea. Creativity instead of coal!

potatos

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Lars Schäfer

Of: Lars Schäfer
9 Remarks / Ping

Idea Exchange & Marketing

The customer a positive impression - part 4:
So you remain positive in memory at the customer

How you get at the end: Please ensure actively, that there is a degree. Take what is said, the agreement and also the, What is still to do, short together: This creates liability and security for customers.


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Lars Schäfer

Of: Lars Schäfer
7 Remarks / Ping

Idea Exchange & Marketing

The customer a positive impression - part 3:
Success strategies for the correct conclusion

You can set factual or personal questions at the end of a Kundengesprächst, be creative and orginell. There are however some other strategies, that are promising and trigger positive emotions at the customer:

Kundengespräch
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Lars Schäfer

Of: Lars Schäfer
9 Remarks / Ping

Idea Exchange & Marketing

A positive impression at the customer – Part 2:
Asking the right questions

The end of Verkaufsgespräches is important: Because now comes, to reach a decision; the customer is to say "Yes" or "No". It is simply a question: Order now or is it tomorrow – or perhaps does not?

Kundenfragen

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Lars Schäfer

Of: Lars Schäfer
10 Remarks / Ping

Idea Exchange & Marketing

A positive impression at the customer – Part 1:
But please with feeling!

Companies do much, To win customers for a sales pitch. What is often overlooked: The end of Verkaufsgespräches, the conclusion with the customer and the impression, It thus leaves the, is often even more important. Because depending on the customer with a positive or negative sense out of the conversation is – and he reminds himself.

emotional-verkaufen

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